Paul Mitchell

We love an entrepreneurial story; after all, that is how Salon Success began back in 1979, so when Paul Mitchell® hit UK shores in 1987 we were keen to work with a like-minded brand based on the same philosophy of hairdressers helping hairdressers.

Professional only

You won’t find Paul Mitchell® in supermarkets or chemists taking business away from salons. That is unless there has been diversion in the supply chain, in which case we send the shampoo police round! All Paul Mitchell® products are truly professional.

Cruelty-free

Paul Mitchell® has been cruelty-free ever since it was founded in 1980 by animal lovers and philanthropists John Paul DeJoria and Paul Mitchell. Never have tested on animals, never will. We believe in being kind to bunnies! Paul Mitchell hair care products are all cruelty-free! I was surprised to learn that most of Paul Mitchell products are also vegan and do not contain any animal-derived ingredients or by-products! Their website also labels which of Paul Mitchell hair care products are considered vegan on each product page

Keune

In 1922, Jan Keune was an Amsterdam pharmacist fascinated by curls. Methods then included high heat and gas flames. So Jan experimented until he invented a liquid perm formula – a big hit with the ladies and the first Dutch product to conquer the world. Farewell pharmacy. Hello Keune Haircosmetics.

Introducing the new…

As big hair became fashionable, Jan introduced hairspray and a cold perm formula. Then he launched hairspray in a “new” aerosol can – just press and spray! Hair gel was his next innovation. And later, Jan’s son George introduced mousse – preferring this French word to the English “foam”. George Junior brought us Tinta Color, a global success story.

Keune Cares

We are all part of a larger world that we need to treat with care. Your best you also means helping people with disabilities feel valued, everyday. The Keune Group offers employment to those with mental disabilities, as part of our team. We also welcome displaced people, who’ve had to flee their countries and seek new lives with us.

Keune also loves animals, and is proud of our cruelty-free practices. Then there’s our planet, which needs us, too. So we save energy, reduce water waste, use natural lighting – and even take advantage of the chilly Dutch climate to cool products during production. And thanks to our strict quality standards, we are Good Manufacturing Practice (GMP) Resources certified.

Decléor

Decléór has been trusted by beauty professionals for over 45 years. As leaders in Aromatherapy Skincare, we are renowned for our expertise in the science of Essential and Botanical Oils to transform your skin for visible results.

We have remained true to our Professional Parisian heritage, bringing it to life with our innovative treatments and natural skincare products. Decléor’s philosophy, “Skin – Body – Mind” represents a holistic and complete approach to beauty where everything is connected and interwoven, for lasting efficacy.

Artdeco

ARTDECO is driven by individuality, inspiration, and the art of makeup. We love developing products that inspire a love for makeup and increase self-confidence.

As an undisputed market leader in the German retail trade, our mission for the last 35 years has been to create makeup that makes people feel more radiant and confident. Today, our high-quality products are loved in around 70 countries. Our innovative family-run company is based near Munich.

ARTDECO stands for “luxury that everyone can afford”, providing its customers with luxurious makeup – The best quality, at affordable prices. Using carefully selected ingredients, we develop luxurious textures that meet the latest technology standards. High-quality and tasteful packaging add the finishing touches to our products.